Perspective from Matthew Cooney, CEO of Wilson Dow, featured in CMO Alliance
As organizations adopt artificial intelligence at record speed, marketing and leadership teams are asking new questions about the future of customer engagement, employee experience, and brand trust.
AI now influences how companies plan campaigns, personalize messaging, target audiences, and measure impact. But as automation accelerates, many organizations are facing an unexpected challenge: People feel more disconnected, culture feels harder to sustain, and belief is harder to build.
In his CMO Alliance article, Matthew Cooney explains why live events and human connection remain one of the most powerful strategic advantages in an AI-driven world
